Queensland Unions - Director – Campaigns, Media and Communications
Queensland Unions is seeking an experienced campaign, media and communications leader
to help build the public voice and influence of working people across Queensland.
The Queensland Council of Unions (QCU) is the peak body for trade unions in Queensland,
representing 25 affiliated unions and 400,000 workers. We lead and support unions to
achieve social and economic justice for working people, defending and improving wages,
conditions and safety, and ensuring workers have a strong voice in public debate and
decision-making.
We are creating a new senior leadership role: Executive Director – Campaigns, Media
and Communications.
Reporting to the General Secretary and leading a team of four campaigns, media and
communications staff, you will provide strategic leadership across QCU’s statewide
campaigning, public affairs, media, digital communications, publications and brand.
You will oversee the translation of QCU’s industrial, social, economic and workplace safety
priorities into compelling, worker led campaigns that mobilise workers, support affiliates and
influence decision-makers.
The role
You will lead the development, delivery and evaluation of integrated campaigns on issues
including workplace rights, wages, safety, workers’ compensation, gender equity, skilled
migration, public services and social justice.
You will bring together organising, affiliate engagement, research, public advocacy, media,
digital communications, advertising, events and political engagement to achieve clear
campaign outcomes.
You will also:
lead QCU’s proactive and reactive media strategy, including high level media
engagement, speechwriting, briefings and crisis communications;
provide strategic advice and communications support to the General Secretary and
QCU leadership;
grow QCU’s digital reach, engagement and worker mobilisation through compelling
content, audience insights and effective digital strategy;
build and protect QCU’s reputation as a credible, trusted and influential voice for
Queensland workers;
lead, mentor and develop a creative, collaborative and high performing team;
work closely with affiliated unions, the ACTU, community organisations, researchers
and other campaign partners; and
contribute to QCU’s organisational strategy, governance, risk management and
planning as a member of the senior leadership team.
Queensland Unions is seeking an experienced campaign, media and communications leader
to help build the public voice and influence of working people across Queensland.
The Queensland Council of Unions (QCU) is the peak body for trade unions in Queensland,
representing 25 affiliated unions and 400,000 workers. We lead and support unions to
achieve social and economic justice for working people, defending and improving wages,
conditions and safety, and ensuring workers have a strong voice in public debate and
decision-making.
We are creating a new senior leadership role: Executive Director – Campaigns, Media
and Communications.
Reporting to the General Secretary and leading a team of four campaigns, media and
communications staff, you will provide strategic leadership across QCU’s statewide
campaigning, public affairs, media, digital communications, publications and brand.
You will oversee the translation of QCU’s industrial, social, economic and workplace safety
priorities into compelling, worker led campaigns that mobilise workers, support affiliates and
influence decision-makers.
The role
You will lead the development, delivery and evaluation of integrated campaigns on issues
including workplace rights, wages, safety, workers’ compensation, gender equity, skilled
migration, public services and social justice.
You will bring together organising, affiliate engagement, research, public advocacy, media,
digital communications, advertising, events and political engagement to achieve clear
campaign outcomes.
You will also:
lead QCU’s proactive and reactive media strategy, including high level media
engagement, speechwriting, briefings and crisis communications;
provide strategic advice and communications support to the General Secretary and
QCU leadership;
grow QCU’s digital reach, engagement and worker mobilisation through compelling
content, audience insights and effective digital strategy;
build and protect QCU’s reputation as a credible, trusted and influential voice for
Queensland workers;
lead, mentor and develop a creative, collaborative and high performing team;
work closely with affiliated unions, the ACTU, community organisations, researchers
and other campaign partners; and
contribute to QCU’s organisational strategy, governance, risk management and
planning as a member of the senior leadership team.